, you must have a clear aim and an audience in mind. A.A successful ad campaign is started B.When you starting a successful ad campaign C.When you start a successful ad campaign D.A successful ad campaign starting 查看更多

 

题目列表(包括答案和解析)

A TAXI driver taught me a million dollar lesson in customer satisfaction and expectation. Inspiring speakers charge thousands of dollars to give his kind of training to corporate directors and staff.  It cost me only a $12 taxi ride.
I had flown into Dallas just for the purpose of calling on a client. Time was important and my plan included a quick turn – around trip from and back to the airport. A clean taxi pulled up.
The driver rushed to open the passenger door for me and made sure I was comfortably seated before he closed the door. As be got in the driver’s seat, he mentioned that the neatly folded Wall Street Journal next to me for my use. He then showed me several tapes and asked me what type of music I would enjoy.
Well! I looked around for a “Candid Camera!” Wouldn’t you? I could not believe the service I was receiving! I took the opportunity to say, “Obviously you take great pride in you work. You must have a story to tell.”
“You bet,” he replied, “I used to be in Corporate America. But I got tired of thinking my best would never be good enough. I decided to find my right position in life, somewhere I could feel proud of being the best I could be.
I knew I would never be a rocket scientist, but I love driving cars, being of service and feeling like I have done a full day’s work and done it well. I evaluated my personal property and, I became a taxi driver!
One thing I know for sure, to be good in my business I jus have to meet the expectations of my passengers. But, to be GREAT in my business, I have to EXEED the customer’s expectations! I like the sound of being ‘great’ better than just being ‘average’. ”
Did I tip him big time? You bet!
The taxi driver taught me a great life lesson: Go an extra mile when providing any service to others. And there is no good or bad job you can make any job good.
【小题1】What lesson did the author learn from the taxi driver?

A.How to make the best use of time.
B.How to do better in the service business.
C.How to turn an interest into your career.
D.How to become a motivational speaker.
【小题2】Why did the author look around for a “Candid Camera”?
A.Because he was afraid he would be photographed in the cab.
B.Because he was worried what the driver could be up to.
C.Because he was amazed by the way the driver was treating him.
D.Because he wasn’t interested in the tapes offered by the driver
【小题3】It can be inferred from the story that          .
A.the taxi driver couldn’t accept just being average
B.the author was anxious to get back to meet a client
C.when the author waited for a taxi at the airport, he was not in a rush
D.the taxi driver loved to play his favorite music during rides
【小题4】According to the story, the taxi driver        .
A.was dissatisfied wit his present job
B.was once often rewarded for being a model worker
C.enjoyed offering his customers more than they expected
D.was forced to become a taxi driver to support his family

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  If you do not use your arms or your legs for some time, they become weak. When you 1 using them again, they 2 become strong again. Everybody knows this and nobody would think of 3 this fact. 4 there are many people who do not 5 to know that memory works in the 6 way.

  7 someone says that he has a good memory; he 8 means that he 9 his memory by practising exercising it. When someone 10 says that his memory is poor, he actually means that he 11 give it enough chances to become 12 .Have you ever 13 that people who cannot read or write usually have 14 memories than those who can? This is 15 those who 16 read or write 17 remember things. They have to remember dates, places, names, songs and stories. So their memory is the whole time 18 .So 19 you want to have a good memory, you should learn from those people, 20 by remembering what you see, hear, feel and write. If so, you must have a good memory.

  1. A. begin       B. go on     C. stop        D. continue

  2. A. quickly     B. slowly     C. soon       D. at once

  3. A. doing      B. agreeing    C. questioning  D. answering

  4. A. Yet        B. Still       C. So         D. Certainly

  5. A. want       B. seem      C. get         D. hope

  6. A. other       B. usual      C. same        D. opposite

  7. A. As         B. What      C. While       D. When

  8. A. real        B. actually    C. true         D. then

  9. A. wants      B. builds up    C. makes      D. keeps

  10.A.again      B. else         C. more       D. once

  11.A.do not     B. is not        C. never       D. does not

  12.A.poor       B. weak        C. strong      D. healthy

  13.A.seen       B. heard of      C. noticed     D. thought of

  14.A.worse      B. better       C. more        D. less

  15.A.why        B. how       C. because      D. the reason

  16.A.used to     B. cannot      C. try to        D. have to

  17.A.will not     B. have to      C. refuse      D. cannot

  18.A.ready       B. being used   C. busy       D. training

  19.A.if          B. that        C. though      D. thus

    20.A.please      B. try          C. train       D. enjoy

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Complete the following passage by using the words in the box. Each word can only be used once. Note that there is one word more than you need.

 

A. priority

B.  getting

C. needs

D. put off

AB. depends on

AC. satisfy

AD. hungry

BC. likely

BD. slightly

CD. motivation

 

A person’s motivation is a combination of desire and energy directed at achieving a goal. Influencing someone’s motivation means __1__ him or her to want to do what you know must be done. A person’s motivation __2__ two things:

One is the strength of certain needs. For example, you are __3__, but you must have a task completed by a nearing deadline. If you are starving, you will eat. If you are __4__ hungry, you will finish the task at hand.

The other is the perception (感觉) that taking a certain action will help __5__ those needs. For example, you have two burning __6__— the desire to complete the task and the desire to go to lunch. Your perception of how you view those two needs will determine which one takes __7__. If you believe that you could be fired for not completing the task, you will probably __8__ lunch and complete the task. If you believe that you will not get into trouble or perhaps finish the task in time, then you will be more __9__ to go to lunch.

 

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根据下列句子首字母及所给汉语注释,在横线上写出各单词的正确形式,并将答案写在答题卡上。

1.Just at that time, I began to s_______________ (怀疑) whether to tell her that matter.

2.There was a c_______________ (冲突) between the accounts of the witnesses.

3.And today’s difficulty will not be t_______________ (暂时的).

4.The final between Spain and Italy made a deep i_______________ (印象) on the football fans.

5.High fever is only a s_______________ (症状) of this kind of disease, not a cause.

6.You must have a s _______________ (确切的;特定的) aim if you want to go to college.

7.The crowd a_______________ (前进)towards the gates of the palace.

8.The girl was so happy to find a v_______________(多样性) of flowers in the garden.

9.His explanations were too c_______________ (复杂的).

10.My parents do not a_______________ (批准,赞成) of my staying up late.

 

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In the near future, people in some parts of the world will watch a new kind of television. It is called the high definition television or the HD-TV. The main difference between an HD-TV and a normal television is the picture. It is more clear and detailed. This is because the HD-TV has many more points and lines that make a television image. Every color television picture contains thousands of red, green and blue points. They all come together as an image in the eye of the person watching. The points are organized in lines that go across the television screen. There are more than five hundred lines in a normal television. The HD-TV has two times as many. To get this clear picture, you must have a big screen. Experts say people using a small screen will see little difference.
The HD-TV also has clear sound. It is like the sound on a CD. All these improvements make an HD-TV very costly. One kind in Japan now sells for more than twenty thousand dollars .A major problem with the HD-TV is its broadcast signal(传播信号.The signal is bigger than normal because it carries more electronic information.
【小题1】 What is the main difference between an HD-TV and a normal television?  It is        .

A.the picture B.the shapeC.the voiceD.the weight
【小题2】 What is a color TV image?
A.It is made up of thousands of red, green, and blue points.
B.Points are organized in lines that go across the TV screen.
C.It is a black and white picture
D.Both A and B
【小题3】 How many lines does an HD-TV have?
A.Over 250B.More than 500
C.More than 1,000 D.About 250
【小题4】 What should you do if you want to get a clear and detailed picture from an HD-TV?
A. You must have the bigger signal for the HD-TV. 
B. You have to get a big screen.
C. You should have a compact disc player.     
D. Both A and B.

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