Open today’s newspaper. What do you see? Ads! Look through a magazine. More Ads! Turn on TV, still more ads! Everywhere you look, someone has something to tell.Here are some ways ads get us to buy.
Some ads use famous people. Stars are paid to sell a product. Think about it. Do they really know about medicine? Do they know about soft drink? These people may be famous. But they may not know about what they are selling.
Some ads make you think you’re getting the word of an expert. They say, “Doctor said.” A man in a white coat comes on TV. He looks nice. “I use bright and white,” He says. This man looks like a doctor. But he is an actor. He has been paid to sell this product.
Does soap have anything to do with a pretty child? Not much. But ads may show their product with something nice such as the sun, the flowers and so on. Such an ad is about feelings rather than facts.
Ads are full of strong words, and words like “new” and “improved” have power. They can help a produce sell. The soap may be called “Spring Rain”. A car may be called “Tiger”. Strong words work on our feelings.
Some ads make promise. But can they keep them? No.
Some ads use our fear of being too late. “Buy now!” They say, “Selling ends soon.” Check to see if this is true. Don’t hurry. Take time to think.
All ads hope we will buy something, do something, or think in a certain way. Know what ads are doing. Ask questions to yourself. Don’t let their words and pictures fool you.
【小题1】Some stars appear in the ads because_________.

A．they know every product well

B．they are famous

C．they are all experts

D．they all like white coats

【小题2】According to the passage, we know that “Spring Rain” is the name of ______.

A．a kind of soap	B．a kind of car
C．a kind of medicine	D．a kind flower

【小题3】The writer thinks the words and the pictures in the ads________.

A．tell us a story	B．always make us strong
C．sometimes fool us	D．keep promises

 

1.KOREA  One is the name of a _________.

A. hotel          B. restaurant                              C. food supermarket        D. museum

2.We can go to Korea One for lunch at ________.

A.10:30am on Monday                                B.3:00pm on Friday

C.11:00am on Saturday                               D.2:30pm on Sunday

3.Korea One offers us the following information except _______.

A. location      B. telephone number       C. website                          D. food price

 

If you love books, then“Three Cups of Tea”will be your favorite. It will take you on an adventure（冒险）to one of the highest mountains in the world. You will learn how the people and children there lived and how the writer, Greg Mortenson , helped build an education system.

While climbing K2 in Pakistan, one of the world’s most difficult mountains to climb, Greg Mortenson became ill and got lost. He got help in a small village. The people of the village took good care of him, feeding him and letting him sleep in a villager’s house. They also gave him their best food: sweet tea.

When Mortenson was fine, he found that the children of the village worked and studied outdoors. Their teacher came only three times a week and they didn’t have blackboards. They used sticks（枝条）to write on the ground.

The day he left the village, he told them he would come back and build a school. His school would have both boys and girls. Later on, he came back and helped build a school, so the kids were able to study in the classroom with real writing instruments.

That was in 1993. Today Mortenson is going to build 80 schools in Central Asia. He started a foundation（基金）called the Central Asia Institute to raise money for these schools. He has helped more than 18,000 girls receive education so far.

1.“Three Cups of Tea”is the name of a        .

A．club

B．teahouse

C．book

D．movie

2.The following are what the people of the village did for Greg Mortenson EXCEPT        .

A．taking care of him and feeding him

B．taking him to the hospital

C．finding somewhere to let him sleep

D．giving him their best food

3.From the passage we know that       had more chances to receive education in Pakistan mountains in the past.

A．boys

B．girls

C．the rich

D．the poor

 

Chinatown is the name given to an area in the middle of London. It is just between Leicester Square and Shaftsbury Avenue. Gerrard Street is at the center and is the most important street in the area. There is a large Chinese community(社区) with a lot of Chinese restaurants, Chinese supermarkets and shops in this street.

In the 1950s, it was a poor area and everything was very cheap. At the same time, the world rice market changed and thousand of farm workers in Hong Kong lost their jobs. They began arriving in London to look for work. They found jobs in the restaurants in this area. Many British people like Chinese food, and the restaurants were popular.

These restaurant workers often worked 17 hours a day and had no time to learn English. As more Chinese arrived, more shops and businesses grew up. Wives came and joined their husbands and children came and joined their fathers. The community grew, and Chinatown was born.

In the 1970s and 1980s, British-born Chinese started to have a better education and this brought economic(经济的) success to the area. Many families moved out of Chinatown, and there was more space for businesses. Gerrard Street become a street only for visitors and was soon a popular place for tourists.

Now everyone knows about London’s Chinatown. During the Chinese New Year, the streets are seen with flags and thousands of Chinese go into the streets. For most of the year, though, Londoners and tourists go there mainly for the food in the Chinese restaurants. They best restaurants are the ones where the Chinese eat.

1.Is this Chinatown in the middle of London?

2. Ws the area rich or poor in the 1950s?

3. Why did the restaurant workers have not time to learn English?

4. When did British-born Chinese start to have a better education?

5. What are the main points about Chinatown in this passage?

 

 

 

 One of the greatest mysteries on Earth is the statues which stand on Easter Island. Easter Island, which was almost uninhabited when it was discovered on Easter Day in 1722 by a Dutch captain, is the most distant island in the world covered with hundreds of giant statues, each weighing several tons and some standing more than 30 feet tall.

Who built these statues and why and how did they get there? Nobody knows the answer for sure.

One theory suggests that Easter Island was first inhabited by Polynesians, who traveled thousands of miles in their canoes（独木舟）in 400 A.D. However, the ocean currents（洋流）which carried them there would not take them back, so that they could not leave.

The statues appear to have been made out of the top edge of the walls of a volcano on the island. Then, it may have been rolled or dragged down to the foot of the volcano(火山). Then, it was stood upright（直立）and ropes were tied around it, which was made to act as a pulley（滑轮）. Over a period of months, a statue could be walked for miles down to the ocean. Finally, it was placed in line with other statues, all of them looking towards the center of the island.

This process was difficult. If a statue fell over, it was too heavy to be pulled upright again, so the islanders went back and carved another statue.

The population of Easter Island must have reached 11,000. Later, the resources of the island were used up and people began fighting and eating each other. Work on the statues stopped and the statues were knocked over. When the first Europeans finally arrived on the island, most of these people had died out.

1.This passage is mainly about ________ .

A. the discovery of Easter Island             B. the statues on Easter Island

C. the history of Easter Islanders             D. the earliest population on Easter Island

2. Which of the following correctly tells of the possible working process after a statue was made?

a. It was stood upright and ropes were tied around it.

b. It was walked for miles down to the ocean.

c. It was placed in line with other statues.

d. It was moved to the foot of the volcano.

A. c-d-a-b             B. d-b-a-c          C. a-c-b-d            D. d-a-b-c

3. It’s not a fact that ________ .

A. Easter Island is the most distant island in the world    

B. Easter is the name of a holiday

C. not all the statues were placed in a line  

D. the island was once rich in natural resources

4.The underlined word uninhabited most probably means ________.

   A. mysterious                                 B. lost 

C. unknown to the world                             D. with no people living there