If women are mercilessly exploited year after year, they have only themselves to blame.  Because they tremble at the thought of being seen in public in clothes that are out of fashion, they are always taken advantage of by the designers and the big stores. Clothes which have been worn only a few times have to be put aside because of the change of fashion. When you come to think of it, only a woman is capable of standing in front of a wardrobe packed full of clothes and announcing sadly that she has nothing to wear.

　 Changing fashions are nothing more than the intentional creation of waste. Many women spend vast sums of money each year to replace clothes that have hardly been worn. Women who cannot afford to throw away clothing in this way, waste hours of their time altering the dresses they have. Skirts are lengthened or shortened; neck－lines are lowered or raised, and soon.

No one can claim that the fashion industry contributes anything really important to society. Fashion designers are rarely concerned with vital things like warmth, comfort and durability. They are only interested in outward appearance and they take advantage of the fact that women will put up with any amount of discomfort, as long as they look right. There can hardly be a man who hasn’t at some time in his life smiled at the sight of a woman shaking in a thin dress on a winter day, or delicately picking her way through deep snow in high－heeled shoes.

　 When comparing men and women in the matter of fashion, the conclusions to be drawn are obvious. Does the constantly changing fashion of women's clothes, one wonders, reflect basic qualities of instability? Men are too clever to let themselves be cheated by fashion designers. Do their unchanged styles of dress reflect basic qualities of stability and reliability? That is for you to decide.

1.The writer would be less critical if fashion designers placed more stress on the of clothing

___ .

A．comfort

B．appearance

C．cost

D．suitability

2.According to the passage, which of the following statements is TRUE？

A．Fashion designs should not be encouraged since they are only welcomed by women.

B．The constant changes in women's clothing reflect their strength of character.

C．The fashion industry makes an important contribution to society.

D．New fashions in clothing are created for the commercial exploitation of women.

3.By saying “the conclusions to be drawn are obvious”, the writer means that _____.

A．women’s inconstancy in their choice of clothing is often laughed at

B．women are better able to put up with discomfort

C．men are also exploited greatly by fashion designers

D．men are more reasonable in the matter of fashion

 

      His name was on the _____ of my tongue, but I just couldn't recall it.

        A. end       B. point      C. edge      D. tip

If you've ever seen a James Bond movie，you'll know that the hero gets around in a smart Aston Martin car. Even if you know full well that you could never afford such an expensive vehicle, you don't forget the name, or the car.
　 Why? You have been affected by product placement.
　 Companies pay a film to place their products in the movie. Product placement took off in the West in the 1980s and is now catching on in China. Two Hunan Satellite TV dramas are recent examples：Ugly Wudi and Let's Go Watch the Meteor Shower (《一起去看流星雨》).
　 Shampoo, mobile phones, cars and fitness centers–anything can be product-placed. Advertisers value the mass appeal of the movies, knowing that a successful film can showcase their goods to hundreds of thousands of viewers. But when product placement takes over, artistic considerations can take a back seat.
　 Cai Zhiyong has been product-placing for years. The Beijing-based advertiser admits there is a conflict between art and business. He explains the way one ad works. In If You are the One (《非诚勿扰》), the actress Shu Qi plays a flight attendant. The movie contains product placement for airline companies.
　 Cash-strapped filmmakers often have to give less consideration to the quality of their work because they need money from advertisers. In the original story for Meteor Shower, the heroine's mother owned an ice cream shop. But no ice cream company wanted to sponsor (赞助) the film. For this reason, the story was changed. In the film the man drinks 20 cups of milk tea instead of eating ice cream.
　 So you may see the power of business over the movies, since the script (剧本) was perhaps written so that a product could be placed-whether it was ice cream or milk tea.
【小题1】James Bond movies are mentioned in the first paragraph to show_________.

A．how popular James Bond is	B．how great the Aston Martin car is
C．how to make a movie more artistic	D．how effectively product placement works

【小题2】Product placement can have a bad effect on the_________ of a movie.

A．atmosphere

B．mass appeal

C．box-office success

D．artistic value

【小题3】What does the underlined word "cash-strapped" in Paragraph 6 probably mean?

A．Short of money.	B．Wasting a lot of money.
C．having enough money.	D．Trying to save money.

【小题4】We can learn from the example of Meteor Shower that__________.

A．business has a big say in the movie

B．the original story was not suitable for a movie

C．filmmakers are only concerned about making money

D．milk tea is more popular than ice cream

对话填空（共10小题，每小题1分，满分10分）

请认真阅读下面对话，根据各题所给首字母的提示，在答题卡上标有题号的横线上，

写出一个英语单词的完整、正确形式，使对话通顺。

(M-----Mike, T-----Tony)

M: Hi, Tony. How was your (76) v _____to the Western Forest last weekend?               76._______

T: It was wonderful(77) i_______ .                                                                                     77._______

The air is fresh, the water is clean and the trees are so green.

M: Did you see any wild animals on the hills?

T: (78) N______ except some unknown birds flying and singing in the woods.                78._______

M: (79) S______ exciting. Why isn’t there wildlife?                                                                79._______

T: My dad told me that there used to be plenty of wildlife in the mountain,

including goats, deer and so on, but they are all in danger of (80) d_______           80._______

out today.            

M: What do you think seems to be the (81 )c________ of that?                                   81._______

Perhaps the local people didn’t realize the (82)i_________ of the forest                82._______

and wildlife, so that they kept cutting down trees for firewood and hunting wildlife for food or money.

M: What a shame! But what is done today?

T: Today many (83)m _______ have been taken                                                                       83._______

to (84) p_______ the forest from being damaged or destroyed.                             84._______

M: So you can(85) e ______ fresh air, clean and water and green trees today!              85_______

T: Exactly!

 

If women are mercilessly exploited(剥削) year after year,they have only themselves to blame.Because they tremble at the thought of being seen in public in clothes that are out of fashion,they are always taken advantage of by the designers and the big stores.Clothes which have been worn only a few times have to be put aside because of the change of fashion.When you come to think of it,only a woman is capable of standing in front of a wardrobe(衣柜) packed full of clothes and announcing sadly that she has nothing to wear.

Changing fashions are nothing more than the intentional creation of waste.Many women spend vast sums of money each year to replace clothes that have hardly been worn.Women who cannot afford to throw away clothing in this way,waste hours of their time altering the dresses they have.Skirts are lengthened or shortened;neck-lines are lowered or raised,and so on.No one can claim that the fashion industry contributes anything really important to society.Fashion designers are rarely concerned with vital things like warmth,comfort and durability(耐用).They are only interested in outward appearance and they take advantage of the fact that women will put up with any amount of discomfort,as long as they look right.There can hardly be a man who hasn’t at some time in his life smiled at the sight of a woman shaking in a thin dress on a winter day,or delicately picking her way through deep snow in high-heeled shoes.

When comparing men and women in the matter of fashion,the conclusions to be drawn are obvious.Do the constantly changing fashions of women’s clothes,one wonders,reflect basic qualities of inconstancy and instability?Men are too clever to let themselves be cheated by fashion designers.Do their unchanging styles of dress reflect basic qualities of stability and reliability?That is for you to decide.

Designers and big stores always make money        .

A.by mercilessly exploiting women workers in the clothing industry

B.because they are capable of predicting new fashions

C.by constantly changing the fashions in women’s clothing

D.because they attach great importance to quality in women’s clothing

To the writer,the fact that women change their old-fashioned dresses is seen as        .

A.a waste of money

B.a waste of time

C.an expression of taste

D.an expression of creativity

The writer would be less critical if fashion designers placed more stress on the     of clothing.

A.cost                                                            B.appearance

C.comfort                                                      D.suitability

According to the passage,which of the following statements is TRUE?

A.New fashions in clothing are created for the commercial exploitation of women.

B.The constant changes in women’s clothing reflect their strength of character.

C.The fashion industry makes an important contribution to society.

D.Fashion designs should not be encouraged since they are only welcomed by women.