How did it make you feel when you learned that KFC’S Beijing restaurants pulled three more items from their menus last week? There were fears that the items may have contained the cancer-causing coloring Sudan I．Do you have any desire to take the food provider to court because it feeds you something dangerous?
After all，the law supposedly gives people the right to fight for their rights．But some experts have said it might not be so wise to take the company directly to court．
Qiu Baochang，a lawyer in Beijing，suggested that consumers not take the company directly to court．“In addition to the high costs，consumers’complaints are unlikely to win unless they can prove they have had the banned dye at KFC，”—Qiu explained．
One problem for those wanting to take action against the fast food chain is that few customers ask for or keep receipts(收据)．And，this must be the first step．
If they can prove that their health has been damaged by KFC，they can cue(控告)the company．But that would be almost impossible to do so because the Sudan I damage is a long-term effect and is not immediately apparent.
A KFC spokesperson said on Monday that the company was confdent of being able to handle customers’complaints，“We will obey legal procedure if We raceive any complaints.”
【小题1】Why did KFC’s Beijing restaurants pull three more items from their menus?

A．Because the company was afraid to handle customers’complaints.

B．Because coloring Sudan I may have been contained in those items.

C．Because the KFC’s restaurants were accused ofselling poisonous food to the customers．

D．Because these items were no longer popular with the customers.

【小题2】The reason why experts suggested not taking the company directly to court is that      .

A．the costs will be high

B．consumers can’t prove food contained Sudan I

C．consumers can’t prove the food at KFC damaged their health

D．all of the above

【小题3】This passage most probably appears in      .

A．a notice．

B．a book on cooking．

C．a story book．

D．a newspaper．

【小题4】What is the general ieda of the passage?

A．KFC’s Beijing restaurants pulled three items from their menus last week.

B．How the consumers dealt with the KFC problem.

C．How KFC handled the customers’s complaints.

D．Consumers never forget to ask for or keep receipts.

How did it make you feel when you learned that KFC’S Beijing restaurants pulled three more items from their menus last week? There were fears that the items may have contained the cancer-causing coloring Sudan I．Do you have any desire to take the food provider to court because it feeds you something dangerous?

 After all，the law supposedly gives people the right to fight for their rights．But some experts have said it might not be so wise to take the company directly to court．

 Qiu Baochang，a lawyer in Beijing，suggested that consumers not take the company directly to court． “In addition to the high costs，consumers’complaints are unlikely to win unless they can prove they have had the banned dye at KFC，”—Qiu explained．

 One problem for those wanting to take action against the fast food chain is that few customers ask for or keep receipts(收据)．And，this must be the first step．

 If they can prove that their health has been damaged by KFC，they can cue(控告)the company．But that would be almost impossible to do so because the Sudan I damage is a long-term effect and is not immediately apparent.

A KFC spokesperson said on Monday that the company was confdent of being able to handle customers’complaints，“We will obey legal procedure if We raceive any complaints.”

1.Why did KFC’s Beijing restaurants pull three more items from their menus?

 A.Because the company was afraid to handle customers’complaints.

 B.Because coloring Sudan I may have been contained in those items.

 C.Because the KFC’s restaurants were accused ofselling poisonous food to the customers．

 D.Because these items were no longer popular with the customers.

2.The reason why experts suggested not taking the company directly to court is that       .

A.the costs will be high

B.consumers can’t prove food contained Sudan I 

C.consumers can’t prove the food at KFC damaged their health

D.all of the above

3.This passage most probably appears in       .

A．a notice．

B．a book on cooking．

C．a story book．

D．a newspaper．

4.What is the general ieda of the passage?

A.KFC’s Beijing restaurants pulled three items from their menus last week.

B.How the consumers dealt with the KFC problem.

C.How KFC handled the customers’s complaints.

D.Consumers never forget to ask for or keep receipts.

 

Just by living, it is apparent that the media has profound effects on people. How or why or to what degree, only the individual can judge for himself/herself. No matter if the media is small or major, everyday events are what effects people. A commercial about ice cream can send millions running to the nearest grocery store ready to try the new flavor.

While reading the online article about how poor sleep contributes to health problems, I was surprised to hear that not getting enough sleep was such a big problem. I was absolutely freaked out (使震惊) by this article, so right after I decided to get a good night's rest from then on. That night I drank hot tea, took a long bubble bath and listened to peaceful music before bed. I didn't sleep a wink that night, and it's because of the pressure I was putting on myself to “sleep well”. This article has macro effects because it is possible that many people have read the article and been affected.

Another media effect is a movie. It is originally a novel that is adapted into a movie. I normally hate literature that is put into film, but this was an exception. My mother was in love with the book Pride and Prejudice, so when I went to Blockbuster the other night it caught my eye. I rented the movie and fell in love with it. I was in fact so inspired by the movie that I decided to read the book. Thus, it was an unintended (无意识的) effect because the writer/adapter did not produce this movie thinking that it would make viewers want to read more classic books.

1. What is mainly talked about in the passage?

A. The different kinds of the media.

B. The effects of the media on people.

C. Our pressure under the influence of the media.

D. Our addiction to the media.

2. The author decided to read the book Pride and Prejudice because ________.

A. his mother liked reading it

B. the movie was well produced

C. he didn't like the movie

D. the producer wanted viewers to do so

3. The last paragraph is written to show that ________.

A. the media can influence us in a positive way

B. a movie is usually a poor betray of a classic book

C. people usually like movies instead of original works

D. we can't love a classic without reading the original work

4. The author probably believes that________.

A. the influence of the media is usually misleading

B. we should remain calm under the influence of the media

C. the media can cause great pressure to people

D. people can't avoid the influence of the media in their daily life

5. The author's attitude towards the media can be described as ________.

A. subjective    B. negative  C. objective  D. positive

As you dash outdoors in the middle of winter, you might make it halfway down the block before realizing that your ears are freezing because you forgot your hat.

Now, scientists have shown that even though you’ve had an apparent memory lapse（丧失）, your brain never forgot what you should have done.

Memory works mainly by association. For example, as you try to remember where you left your keys, you might recall you last had them in the living room, which reminds you that there was an ad for soap on television, which reminds you that you need soap, and so on. And then, as you’re heading out of the door to buy soap, you remember that your keys are on the kitchen counter. Your brain knew where the keys were all along. It just took a round-about way to get there.

Now, scientists at the Salk Institute for Biological Studies are studying associative memory in monkeys to figure out just how this complicated process works.

First, the researchers trained a group of monkeys to remember arbitrary（任意的） pairs of symbols. The researchers showed the monkeys one symbol（cold weather） and then gave them the choice of two other symbols, one of which （a hat） would be associated with the first. A correct choice would earn them a sip of their favorite juice.

Most of the monkeys performed the test perfectly, but one kept making mistakes.

“We wondered what happened in the brain when the monkey made the wrong choice, although it apparently learned the right pairing of symbols,” said study leader Thomas Albright.

Albright and his team observed signals from the nerve cells in the monkey’s inferior temporal cortex （ITC）, an area of its brain used for visual pattern recognition and for storing this type of memory.

As the monkey was deciding which symbol to choose, about a quarter of the activity in the ITC was due to the choice behavior.

Meanwhile, more than half the activity was in a different group of nerve cells, which scientists believe represent the monkey’s memory of the correct symbol pairing, and surprisingly, these cells continued to work well even when the monkey chose the wrong symbol.

“In this sense, the cells ‘knew’ more than the monkeys let on in their behavior,” Albright said. “Thus, behavior may vary, but knowledge endures.”

1. What is the main idea of this passage?

A. Your brain remembers what you forget.

B. Activity is a round-about way to memory.  

C. Monkeys have better memory than us.

D. Your brain may forget something, but not always.

2. The example of the keys and soap is given to explain the relationship between _______.

A. memory and our daily life            B. memory and television ads

C. memory and association               D. memory lapse and human brain

3.The researchers believe the monkey that made the wrong choice ________.

A. had some trouble with its nerve system             B. failed to see the objects well

C. had the worst memory                 D. also knew the correct answer

4. The underlined word “endures” may be best replaced by __________.

A. increases        B. remains      C. disappears       D. improves

 

Homeownership has let us down. For generations, Americans believed that owning a home was undoubtedly good. Our political leaders hammered home the point. Franklin Roosevelt held that a country of homeowners was “unconquerable.” Homeownership could even save babies, save children, save families and save America. A house with a lawn and a fence wasn’t just a nice place to live in or a risk-free investment; it was a way to shape a nation. No wonder leaders of all political types wanted to spend more than $100 billion a year on subsidies（补助）and tax breaks to encourage people to buy.

But the dark side of homeownership is now all too apparent: Indeed, easy lending stimulated（刺激）by the cult of homeownership may have triggered（引起）the financial crisis. Housing remains a drag on the economy. Existing-home sales in April dropped 27% from the previous month, worsening fears of a double-dip. And all that is just the obvious tale of a housing bubble and what happened when it popped. The real story is deeper and darker still.

For the better part of a century, politics, industry and culture lined up to create a fetish of the idea of buying a house. Homeownership has done plenty of good over the decades; it has provided stability to tens of millions of families. Yet by idealizing the act of buying a home, we have ignored the downsides. In the bubble years, lending standards slipped dramatically, allowing many Americans to put far too much of their income into paying for their housing. And we ignored longer-term phenomena too. Homeownership contributed to the hollowing out of cities and kept renters out of the best neighborhoods. It fed America’s overuse of energy and oil. It made it more difficult for those who had lost a job to find another. Perhaps worst of all, it helped us become casually self-deceiving: By telling ourselves that homeownership was a pathway to wealth and stable communities and better test scores, we avoided dealing with these frightening issues head-on.

Now, as the U.S. recovers from the biggest housing bust（破产）since the Great Depression, it is time to rethink how realistic our expectations of homeownership are—and how much money we want to spend chasing them. Many argue that homeownership should not be a goal pursued at all costs.

1.Political leaders wanted to spend money encouraging people to buy houses because______.

A．owning a home was undoubtedly good

B．homeownership could shape a country

C．houses could save families and America

D．homeownership was unconquerable

2.The underlined sentence in Para. 2 means ______.

A．homeownership has quite a lot of bad effects

B．there might be another housing breakdown in the U.S.

C．the existing-home sales will keep decreasing in the U.S.

D．the result of homeownership is much worse than it appears

3.It can be inferred from Para. 3 that ______.

A．Americans choose to live out of urban areas

B．it is the way to wealth to have one’s own house

C．it is hard for Americans to get a home loan

D．homeownership has made many people out of work

4.What is the author’s attitude towards homeownership?

A．Cautious.          B．Ambiguous.        C．Favorable.         D．Optimistic.