The big secret in life is that there is no big secret. __________ your goal, you can get there if you’re willing to work.
A.However | B.Whichever | C.Wherever | D.Whatever |
科目:高中英语 来源:2004全国各省市高考模拟试题汇编(天利38套)·英语 题型:050
阅读理解
阅读下列短文,从题中所给的四个选项(A,B,C和D)中,选出最佳选项。
The competition among producers of personal computers is essentially a race to get the best, most innovative products to the marketplace. Marketers in this environment frequently have to make a judgement as to their competitors' role when making marketing strategy decisions. If major compettors are changing their products, then a marketer may want to follow suit to remain competitive. Apple Computer, Inc. has introduced two new, faster personal computers, the Mackintosh Ⅱ and Mackintosh SE, in anticipation of the introduction of a new PC by IBM, one of Apple's major competitors.
Apple's new computers are much faster and more powerful than its earlier models. The improved Mackintosh is able to run programs that previously were impossible to run on an Apple PC, including IBM-compatible (兼容的) programs. This compatibility feature (特性) illustrates (show) computer manufacturers' (producer) new attitude of giving customers the features they want. Making Apple computers capable of running. IBM software is Apple's effort at making the Machintosh compatible with IBM computers and thus more popular in the office, where Apple hopes to increase sales. Users of the new Apple can also accessories (附件) to make their machines specialize in specific uses, such as engineering and writing.
The new computers represent a big improvement over past models, but they also cost much more. Company officials do not think the higher price will slow down buyers who step up to a more powerful computer. Apple wants to stay in the high-price end of the personal computer market to finance research for even faster, more sophisticated computers.
Even though Apple and IBM are major competitors, both companies realize that their competitor's computers have certain features that their own models do not. The Apple line has always been popular for its sophisticated color graphics (图形), whereas the IBM machines have always been favored in offices. In the future, there will probably be more compatibility between the two companies' products, which no doubt will require that both Apple and IBM change marketing strategies.
1.According to the passage, Apple Computer, Inc. has introduced the Mackintosh Ⅱ and the Mackintosh SE because ________.
[ ]
A.it wants to make its machines specialize in specific uses ________.
B.it wants to stay ahead of IBM in the competitive computer market
C.it expects its major competitor IBM to follow its example
D.IBM is changing its computer models continuously
2.Apple hopes to increase Mackintosh sales chiefly by ________.
[ ]
A.improving the color graphics of its new models
B.copying the marketing stategies of IBM
C.giving the customers what they want
D.making its new models capable of running IBM software
3.It can be inferred from the passage that both Apple and IBM try to gain a competitive advantage by ________.
[ ]
A.incorporating (合并) features that make their products special
B.making their computers more expensive
C.making their computers run much faster
D.copying each other's technology
4.The best title for the passage would be ________.
[ ]
A.Apple's New Computer Technology
B.Apple's New Personal Computers
C.Apple's Research Activities
D.Apple's Efforts to Stay Ahead of IBM
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科目:高中英语 来源:黄岗中学 高一英语(下册)、阶段综合测试(三) 题型:050
The competition among producers of personal computers is basically a race to get the best,newest products to the marketplace.Marketers in this environment frequently have to make a judgment as to their competitors' role when making marketing decisions.If major competitors are changing their products,then a marketer may want to follow suit to remain competitive.Apple Computer,Inc.has introduced two new,faster personal computers,the Mackintosh II and Mackintosh SE,expecting the introduction of a new PC by IBM,one of Apple's major competitors.
Apple's new computers are much faster and more powerful than its earlier models.The improved Mackintosh is able to run programs that were impossible to run on an Apple PC,including IBM-compatible(兼容的) programs.This compatibility quality shows computer producers' new attitude of giving customers the qualities they want.Making Apple computers capable (有能力的)of running IBM software is Apple's effort at making the Mackintosh compatible with IBM computers and thus more popular in the office,where Apple hopes to increase sales.Users of the new Apple can also add accessories(附件) to make their machines specialize in specific uses,such as engineering and writing.
The new computers stand for a big improvement over past models,but they also cost much more.Company officials do not think the higher price will slow down buyers who want to step up to a more powerful computer.Apple wants to stay in the high-price end of the personal computer market to provide money for the research for even faster,more sophisticated(精密的)computers.
Even though Apple and IBM are major competitors,both companies realize that their competitor's computers have certain qualities that their own models do not.The Apple line has always been popular for its sophisticated color graphics (制图),but the IBM machines have always been favored in offices.In the future,there will probably be more compatibility between the two companies' products,which no doubt will require that both Apple and IBM change marketing plans.
1.According to the passage,Apple Computer,Inc.has introduced the Mackintosh II and the Mackintosh SE because ________.
A.IBM is also putting new computer models onto the market
B.it wants to make its machines specialize in specific uses
C.it wants to stay much ahead of IBM in the competitive computer market
D.it expects its major competitor IBM to follow its example
2.Apple hopes to increase Mackintosh sales chiefly by ________.
A.making its new models capable of running IBM software
B.improving the color graphics of its new models
C.copying the marketing plans of IBM
D.giving the customers more choices
3.Apples sells its new computer models at a high price because________.
A.they have new qualities and functions
B.they are more sophisticated than other models
C.they have new accessories
D.it wants to get more money for future research
4.It can be inferred from the passage that both Apple and IBM try to gain a competitive advantage by________.
A.copying each other's technology
B.including qualities that make their products different
C.making their computers more expensive
D.making their computers run much faster
5.The best title for the passage would be ________.
A.Apple's Efforts to Stay Much Ahead of IBM
B.Apple's New Computer Technology
C.Apple's New Personal Computers
D.Apple's Research Activities
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科目:高中英语 来源:英语教研室 题型:050
Apple’s new computers are much faster and more powerful than its earlier models. The improved Mackintosh is able to run programs that previously were impossible to run on an Apple PC, including IBM compatible programs. This compatibility feature illustrates(show)computer manufacturers’(producer)new attitude of giving customers the features they want. Making Apple Computers capable of running IBM software is Apple’s effort at making the Mackintosh compatible with IBM computers and thus more popular in the office, where Apple hopes to increase sales. Users of the new Apple can also add accessories to make their machines specialize in specific uses, such as engineering and writing.
The new computers represent a big improvement over past models, but they also cost much more. Company officials do not think the higher price will slow down buyers who want to step up to a more powerful computer. Apple wants to stay in the high-price end of the personal computer market to finance research for even faster, more sophisticated computers.
Even though Apple and IBM are major competitors, both companies realize that their competitor’s computers have certain features that their own models do not. The Apple line has always been popular for its sophisticated color graphic,whereas the IBM machines have always been favored in offices. In the future, there will probably be more compatibility between the two companies’ products, which no doubt will require that both Apple and IBM change marketing strategies.
1. According to the passage, Apple Computer, Inc. has introduced the Mackintosh Ⅱ and the Mackintosh SE because .
A. IBM is changing its computer models continuously
B. it wants to make its machines specialize in specific uses
C. it wants to stay ahead of IBM in the competitive computer
D. it expects its major competitor IBM to follow its example
2. Apple hopes to increase Mackintosh sales chiefly by .
A. making its new models capable of running IBM software
B. improving the color graphics of its new models
C. copying the marketing strategies of IBM
D. giving the customers what they want
3. It can be inferred from the passage that both Apple and IBM try to gain a competitive advantage by .
A. copying each other’s technology
B. incorporating features that make their products special
C. making their computers more expensive
D. making their computers run much faster
4. The best title for the passage would be .
A. Apple’s Efforts to Stay Ahead of IBM
B. Apple’s New Computer Technology
C. Apple’s New Personal Computers
D. Apple’s Research Activities
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科目:高中英语 来源:101网校同步练习 高二英语 外语教学与研究出版社 题型:050
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科目:高中英语 来源:河北省邢台一中2011-2012学年高二下学期第四次月考英语试题 题型:050
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